Mike Chamberlain is the owner of MC2 Home Inspections, which been in business since 2007 with over 5,000 satisfied clients. We recently asked Mike about how to build a reputable home inspection business and his advice on tools to get the job done right. Here’s what he had to say:
How long have you been a home inspector? How did you get started in your career?
I have been inspecting homes since 2007. I got started in this industry by taking my love and knowledge of homes to the next level. I obtained my certifications and license requirements and took off running. I love being able to help people make an educated decision concerning the largest purchase they will most likely ever make.
To what do you attribute the success of your business? What can other home inspector learn from you as far as growing your business and establishing a reputation as a reliable home inspector?
There are three keys to our success: The success of the business first begins by surrounding myself with a great team. I can honestly say that I would not be here today if it were not for my wife and co-owner Melody Chamberlain who handles all of the “behind the scenes” matters which frees me up to focus on inspections, marketing, etc. We also hand select the home inspectors who work for us. We do not just hire anyone with a flashlight, they have to meet our strict criteria as I believe you are only as good as the team you surround yourself with. By taking our time and hiring the right people, I never have to worry. Our guys are the very best in my book and I work hard to keep them happy!
The second key to our success is the fact that we do not market to or solicit Realtors for referrals. This is almost unheard of in this industry and very few home inspection companies have the guts to go out on their own and NOT rely on agent referrals for their business. This gives a much better overall perception of our company as our clients really appreciate the fact that we do not engage in any activity that could be perceived as a conflict of interest.
The third key to our success is by being responsive. This is an industry that does not sleep and real estate never takes a holiday. Being responsive by answering all forms of communication; emails, texts, phone calls and voice mails in a timely fashion. Our response time is typically less than 30 minutes. If home inspectors are not responsive, people will move on to the next guy.
What are the most important lessons you’ve had to learn during your career as a home inspector?
Without question the most important lesson I have learned is to remain humble. With the constant training and education coupled with doing thousands of home inspections it is easy for many guys to start feeling like they have mastered the art of home inspections. Many inspectors come off as being conceited or arrogant. I, for one, have learned to remain humble though as I believe you really haven’t seen it all and most likely never will. This is a job where you continue to learn something new every day
What habits do you wish more home inspectors would develop either in running their business or conducting the inspection itself?
I do wish more home inspectors would focus more on their customer than the realtor involved. Most inspectors are under the assumption that they have to woo the realtor and cater to their every want and desire. That type of mentality is detrimental to the industry and gives a very bad perception of our industry as a whole. Home inspectors should be and NEED to be more concerned with taking care of their customer. After all the customer is writing the check, not the realtor.
How can novice home inspectors improve their training? What are your favorite resources to help them grow their skill sets?
There are many sources available to improve training. Home inspection organizations like InterNACHI and ASHI are a great resource for continuing education.
What areas of the home do you tend to spend extra time studying during a home inspection? Why?
This greatly depends on the age and location of the home. The older homes (1900-1960) tend to have more electrical and foundation issues. Homes in the 90s tend to have more plumbing issues and today’s more modern homes tend to have more exterior grading and siding issues.
What are your favorite home-inspection tools?
My trusty camera (no home inspector should be without one),flashlight and outlet tester.
How has technology changed the way you do your job? Any apps or gadgets you’d recommend to other inspectors?
I do recommend that new home inspectors find a good and understandable report. There are many large companies out there trying to sell their software to home inspectors. Most are very expensive and do not offer the customer a very clear view of the home as they are all filled with disclaimers and confusing color coded or pre-filled comments.
Home inspection customers want things in plain English that they can understand. It is very important to get the right reporting software because that is the final product that many people see and will judge you on.
Other than the reporting software, I do not recommend inspectors playing around with any apps or high tech devices such as thermal imaging as they go beyond the scope of a home inspection as defined by most licensing authorities.
How can home inspectors better educate clients on smart home maintenance?
First, As a home inspector is going through their inspection with the customer, they should be educating the entire way.
Second, it is a good idea to either make up or purchase some home maintenance materials to email to the client along with the home inspection report. This gives the client something tangible to hold on to and refer back to. We always send out about four to five manuals designed to educate the client about how to take care of their home and when to do so.